Instagram CEO argues humans must override their instinct to trust what they see online
2026-01-02
Summary
Instagram CEO Adam Mosseri warns of a shift in how we trust online media as AI-generated content becomes indistinguishable from real photos and videos. He highlights the need for increased skepticism towards visual media and suggests that in a world where everything can be perfected, imperfections might be the new markers of authenticity.
Why This Matters
This shift is crucial because it fundamentally changes how we perceive and trust digital content, affecting everything from personal interactions to marketing strategies. As AI technology improves, the ability to discern authentic content from AI-generated media will become increasingly challenging, impacting credibility and decision-making processes.
How You Can Use This Info
Professionals should start developing strategies to verify the authenticity of digital content and consider emphasizing unique, authentic elements that AI can't easily replicate. Additionally, staying informed about tools and techniques for identifying AI-generated media will be crucial for maintaining credibility and trust in digital communications.